Born Vincent Richardson in a small Michigan town, V. Rich spent his childhood in New Haven, Connecticut where he learned the power of music and its ability to connect to the hearts and minds of its listeners. Growing up the son of a preacher, in a family of singers, musicians, and music lovers, the young V. Rich was exposed to a vast array of musical genres and quickly became fascinated by the greats: Bob Marley, Nina Simone, Marvin Gaye and Oscar Peterson and the classical giants: Chopin, Debussy and Beethoven.

His fervor for music deepened in the eclectic musical hub that is Washington DC; known then as “Keys”, he founded a critically acclaimed hip-hop band Lauda and began playing keyboards and singing backup for major R&B recording artist, Amel Larrieux. The exposure gave V. Rich greater desires to one day perform at the front of the stage. But he continued to add depth to his catalog and in 2005 he scored scenes in the BET made for TV movie “Multitude of Mercies”. He began to gain momentum in the music industry and began working with a number of local and national artists including Navasha of the underground giant “Fertile Ground”, Grammy – nominated performers Wayna and Raheem De Vaughn, and Grammy award winn ers Mya and Lauryn Hill.