Guerilla Union presents
ROCK THE BELLS 2013 FESTIVAL SERIES
FINAL ARTIST ADDITIONS TO 2013 FESTIVAL LINE-UP INCLUDE A$AP MOB, JOEY BADA$$ WITH PRO ERA, TRINIDAD JAMES, LOGIC, ACTION BRONSON, STALLEY, YOUNG DIRTY BASTARD, AND THE INTERNET
SINGLE DAY TICKETS NOW AVAILABLE
PERFORMANCE BREAKOUT BY DAY ANNOUNCED
FAMILIES OF OL’ DIRTY BASTARD AND EAZY-E ENDORSE VIRTUAL PERFORMANCES AT ROCK THE BELLS 2013 FESTIVAL SERIES
PLUS ADDITIONAL FESTIVAL ANNOUNCEMENTS
Festival organizers Guerilla Union have announced the third and final artist additions to the ROCK THE BELLS 2013 FESTIVAL SERIES line-up. The festival will feature an exclusive performance from up-and-coming Harlem supergroup A$AP MOB featuring A$AP Rocky, A$AP Ferg, A$AP Ant, A$AP Twelvy, and A$AP Nast (All Markets). Artists also added to the line-up include JOEY BADA$$ with PRO ERA (All Markets), TRINIDAD JAMES (Los Angeles, San Francisco), LOGIC (Washington DC, New York), ACTION BRONSON (Just added to Los Angeles, San Francisco), STALLEY (All Markets), YOUNG DIRTY BASTARD (All Markets), and THE INTERNET (All Markets). These additions join previously announced artists KID CUDI, BLACK HIPPY, J. COLE, WU-TANG CLAN, and many more.
Rock The Bells is pleased to announce the availability of single day tickets. Chang Weisberg, Guerilla Union president and Rock The Bells founder, explains, “As we’ve grown into a two-day festival, we’ve learned a lot. Unfortunately, not all our fans have the ability to attend both days. Due to overwhelming demand, we are providing a single day ticket for those who still want to experience Rock The Bells, but can’t commit to both days.” For fans who are deciding which day to attend, the performance breakout by day has also been released for all markets and is now available at www.rockthebells.net/line-up.
The original virtual performances of legendary and iconic artists Eazy-E of NWA and Ol’ Dirty Bastard of Wu-Tang Clan are fully endorsed by their respective estates and family members. Weisberg states, “Despite initial reports of problems with rights clearances, I’m very pleased to announce that the estates are both 100% on board. Furthermore, not only are the families on board with the virtual performances, they are actually participating with the creation of them. This ensures the authenticity and integrity of the performances. It’s a monumental moment for music and technology that Eazy’s and ODB’s children have lent their DNA to these historic performances. Their bodies, faces, and voices have been captured to help recreate their fathers’ avatars. The process has been extremely rewarding to say the least. Seeing family members honoring their fathers in such a unique way has been incredible to witness. Watching Tomica Wright [Eazy-E’s widow] share her most intimate perspective to make sure every detail is authentic and accurate has been a blessing. I almost cried watching Young Dirty Bastard channeling his father’s uncanny stage charisma. It was pure magic. I cannot wait for the family members to see all their hard work. It will truly be historic.”
Guerilla Union is pleased to be part of the dream team helping to bring these legendary performances to life. Festival partners PLAY GIG-IT and AV CONCEPTS will collaborate to bring to life original virtual performances by Eazy-E and Ol’ Dirty Bastard. PLAY GIG-IT, the largest music game in history, will focus on the live performance animation, an area the company is extremely proficient in having already created over seventy avatars for their recently launched Facebook gaming platform. The nation’s leader in holographic effects technology, AV CONCEPTS, will converge creativity and technology to execute the technical design of the holographic-appearing performances. The only company in the world experienced in creating outdoor holographic projections in uncontrolled environments, AV Concepts’ veteran creative team will also collaborate on the creative content, bringing their in-depth expertise and advanced filming processes in producing three-dimensional, life-size illusions.
Rock The Bells is launching a national sweepstakes to give one winner in every market the chance to attend the exclusive soundcheck for the virtual performances of both Ol’ Dirty Bastard and Eazy-E. In addition to this unique experience, winners will also be rewarded with a pair of two-day tickets and hotel accommodations for the weekend. More info can be found at www.rockthebells.net/contests.
Fans can preview the official festival trailer on Guerilla Union’s YouTube channel (www.youtube.com/guerillaunion) and are encouraged to sign up for the mailing list to receive important announcements and up-to-date information regarding the festival. Check www.rockthebells.net for more information.
ROCK THE BELLS 2013 FESTIVAL SERIES LINE-UP
ACTION BRONSON (now performing in ALL MARKETS)
A$AP MOB (featuring A$AP Rocky, A$AP Ferg, A$AP Ant, A$AP Twelvy, and A$AP Nast)
A-TRAK (performing in Los Angeles and Washington DC only)
BIG SEAN (performing in Washington DC and New York only)
BLACK HIPPY (Kendrick Lamar, Schoolboy Q, Ab-Soul, Jay Rock)
BIG DADDY KANE (performing in Washington DC only)
CHASE & STATUS
DELTRON 3030 (performing in Los Angeles and San Francisco only)
E-40 AND TOO SHORT
IAMSU (performing in Los Angeles and San Francisco only)
J. COLE (performing in Los Angeles, Washington DC, and New York only)
JOEY BADA$$ WITH PRO ERA
JURASSIC 5 (performing in Los Angeles, Washington DC, and New York only)
LOGIC (performing in Washington DC and New York only)
PRETTY LIGHTS (performing in New York only)
RAPSODY & 9TH WONDER (performing in Los Angeles and Washington DC only)
SLICK RICK & DOUG E. FRESH
SNOW THA PRODUCT
TALIB KWELI (performing in Los Angeles, San Francisco, and Washington DC only)
TRINIDAD JAMES (performing in Los Angeles and San Francisco only)
TYLER THE CREATOR (performing in San Francisco, Washington DC, and New York only)
WALE (performing in Washington DC and New York only)
YG (performing in Los Angeles and San Francisco only)
YOUNG DIRTY BASTARD
For more info, visit:
About ROCK THE BELLS:
Rock The Bells, presented by GUERILLA UNION since 2003, has established itself as a world-class hip-hop platform by hosting legendary performances by Rage Against the Machine, NAS, A Tribe Called Quest, Public Enemy, Lauryn Hill, Blackstar (Talib Kweli and Mos Def), Hieroglyphics, Living Legends, De La Soul, BustaRhymes, Cypress Hill and Jurassic 5 as well as reuniting Wu-Tang for their last performance with ODB in 2004. ROCK THE BELLS has also set the stage for monumental surprise performances by Jay-Z, Slick Rick, the Black Eyed Peas and Black Sheep. In 2008, ROCK THE BELLS toured internationally for the first time in Prague, Amsterdam, Stockholm, Helsinki, Paris and London. GUERILLA UNIONinvited seminal artists to play their classic albums in full for the 2010 tour, adding another unique concert-going experience found only at Rock The Bells. Please visit www.rockthebells.net or www.guerillaunion.com for more information.
About GUERILLA UNION:
Established in 2000, Guerilla Union has developed into one of the premier core urban lifestyle brands in the U.S., manifesting itself in many forms including music, events, and media. Guerilla Union’s mission is to create experiential platforms, unique content and provide services that develop artists and their communities. Guerilla Union is a creative engineering corps dedicated to supporting artists and shaping urban culture.
About PLAY GIG-IT:
PLAY GIG-IT is a virtual 3D concert game for Facebook that brings together social media, music, fashion, and gaming. Under the parent company of 212 Decibels, PLAY GIG-IT’s unique platform allowsFacebook members to interact with their favorite musicians and brands in new ways. Players create a fully customizable concert with music either uploaded from a personal playlist or downloaded directly from Facebook, which they then post, share, and invite friends and fans to become spectators of. GIG-IT allows individuals to showcase their inner artist by sharing their concert creation with the world. For more information, visit www.facebook.com/Playgigit.
About AV CONCEPTS:
AV Concepts converges creativity and technology by providing full-service audio, video, lighting and immersive technical solutions. The recognized industry leader in creative services and staging, AV Concepts has been driving innovation to a new level for brands, professional meetings and corporate and entertainment events for more than 25 years. The company’s proprietary Liquid Scenicsm technology creates augmented reality experiences with nearly limitless content creation possibilities to engage and energize audiences. With more than 100 team members supporting 500+ annual events across North America, AV Concepts delivers exceptional quality, ideas and client satisfaction. For more information, visit www.avconcepts.com and follow the company on Twitter and Facebook.