“SOUL TRAIN EFFECT TOUR” ATLANTA VIDEO RELEASED
Six City-Soul Train Effect Tour Leads Up to the Centric 2013 Annual Soul Train Awards,
Video Captures Local Soul Train Spirit
In anticipation of the upcoming SOUL TRAIN AWARDS 2013, CENTRIC, a BET Network, has kicked off the Soul Train Effect Tour (#soultraineffect). Throughout November, CENTRIC’s Soul Train video team is taking over top clubs in six east coast cities and inviting locals to show their old school flavor in front of the cameras. The best moves from each night will be hosted on video clips airing on www.bet.com/soultraineffect.
The first stop on the “Soul Train Effect Tour” was Atlanta’s Museum Bar where hundreds showed up on November 2nd to show off their Soul Train spirit. The Soul Train “effect” was in full swing, as fans put on their best moves in the Soul Train video booth. Guest also won tickets to next years awards, did the iconic Soul Train line and took home photos of themselves.
See Atlanta’s Soul Train Effect video highlight – hilarious, inspiring and nostalgic – just released online at www.bet.com/soultraineffect.
The next stops on the Soul Train Effect Tour were at Washington DC’s Bar 7 on November 9, Chicago’s Funky Buddha Lounge on November 13, Detroit’s Flood’s Bar & Grille on November 14, Philadelphia’s Mezzanine Supper Club on November 16, and New York’s Sounds of Brazil (SOBs) lounge on November 19th.
“The Soul Train Awards is a celebration of the artists we feature but also the importance and rich history of the Soul Train show itself,” said Paxton Baker, General Manager and Executive Vice President, CENTRIC. “To get our viewers up close and personal – and encourage them to put on their own best Soul Train performance – we decided to take the show on the road.”
From Atlanta to Detroit, we are seeing the “Soul Train Effect” in the real world. “Soul Train” ignited a national passion for moves and music when it first aired in 1971 and has remained a cultural icon ever since. Soul Train is the longest running, first -run, nationally syndicated program in television history.
This year’s Soul Train Awards, direct from Las Vegas, will air on CENTRIC TV December 1, 8P/ 7C. Hosted by comedian and actor Anthony Anderson, the show will feature performances by Jennifer Hudson, Tamar Braxton, Smokey Robinson, K. Michelle, Ron Isley, Wale, Eric Benet, Candice Glover, Kem, Chrisette Michele, Bobby Caldwell and Joss Stone. For more information, please visit www.bet.com/soutraineffect, follow us at @centrictv and @bet, and join the conversation with #SoulTrainAwards #WeGotSoul.
Centric is a 24-hour music and entertainment channel that reflects the lifestyle and sophistication of today’s African-American and multicultural adult viewer. With a finger on the pulse of an trend setting cultursl beat, its compelling music content fuses Soul, R&B, Neo-Soul, Hip Hop, Reggae, Gospel, Jazz, Old School, New School and everything in between with today’s hottest artists. It is a unique of mix of music, culture and lifestyle programming that embodies the lives, tastes and aspirations of the CENTRIC viewer.